Portfolio Strategy

The focus is not only on dietary supplements, but also on medicinal products, medical devices, and cosmetics — with particular attention to so-called “cosmeceuticals.”

Diapharm analyzes existing product portfolios and provides guidance for further development.

Portfolio Strategy

The focus is not only on dietary supplements, but also on medicinal products, medical devices, and cosmetics — with particular attention to so-called “cosmeceuticals.”

Portfolio Analysis

Many projects begin with a portfolio analysis that identifies areas for optimization and leads to the development of creative, regulatory-compliant product ideas. A portfolio analysis can focus on:

  • the entire portfolio
  • individual products or brands
  • new markets and sales channels
  • new product ideas and developments

Diapharm supports the development of a portfolio strategy—enabling companies to position themselves optimally in the market.

 


 

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Our expertise

All topics related to food supplements

Borderline Issues

Portfolio Strategy

Marketability

Labeling

Health Claims